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North America

US group rolls out soft launch of ‘Fall in Love with Seafood’ national marketing campaign

Other 'cheeky' puns are to be used, too, said the Seafood Nutrition Partnership's Linda Cornish, including: 'Fins with benefits'; 'Let's roll play' (a joke about sushi); and 'Get a little steamy'

By Jason Huffman | Oct. 4, 2023 13:51 BST
An image from SNP's Fall in Love with Seafood campaign.
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