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Analysis

Wild Alaskan CEO credits low online consumer ad rates for nearly quadruple growth

'We woke up one morning and we had pretty much the same consumer demand for seafood, but we were able to acquire those members for about a third of our normal acquisition cost' -- Arron Kallenberg, CEO, Wild Alaskan Company

By Jason Huffman | Oct. 12, 2020 15:32 BST
A box full of frozen sablefish, Pacific halibut, coho and sockeye salmon, and Pacific cod fillets arrives from the Wild Alaskan Company. Photograph by Jason Huffman.
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